Friday, April 20, 2012

Akshaya Tritiya

April 24th of this year is an astrologically significant and important festival for wealth called Akshaya Tritiyai. It is the 3rd moon in the house of Aries. Akshaya means "not decreasing". This is a time when you nurture and cultivate the concept of non-declining or non-decreasing wealth. This is a fantastic concept, because people don't usually think about it in terms of not decreasing wealth. 
 
 

On this day, we are undergoing a massive undertaking here in India to bring you the opportunity to participate in the majestic Elephant “Gaja" Pooja and Grand Lakshmi Kubera homa. If you are able to actively engage in this moment and capture it in your own body mind and soul, it will be very useful to help you gather wealth and keep wealth. Taking the right action at the right time gives you maximum positive results.

The word Akshaya means that which never diminishes - hence beginnings made or valuables bought on this day are considered certain to bring luck and success. This day is specially important as on this day any thing you donate is Akshaya or never ending.

Hindus believe in the theory of "mahurats" or auspicious timings in every step in life - be it to begin a new venture or making an important purchase. Akshaya Tritiya is one such momentous occasion, which is considered one of the most auspicious days of the Hindu Calendar. It is believed, any meaningful activity started on this day would be fruitful.

Once a Year
Akshaya Tritiya falls on the third day of the bright half of Vaishakh month (April-May), when the Sun and Moon are in exaltation; they are simultaneously at their peak of brightness, which happens only once every year.

Holy Day
Akshaya Tritiya, also known as "Akha Teej", is traditionally the birthday of Lord Parasurama, the sixth incarnation of Lord Vishnu. People conduct special Pujas on this day, bathe in holy rivers, make a charity, offer barley in a sacred fire, and worship Lord Ganesha & Devi Lakshmi on this day.

The Golden Link
The word "Akshaya" means imperishable or eternal - that which never diminishes. Initiations made or valuables bought on this day are considered to bring success or good fortune. Buying gold is a popular activity on Akshaya Tritiya, as it is the ultimate symbol of wealth and prosperity. Gold and gold jewelry bought and worn on this day signify never diminishing good fortune. Indians celebrate weddings, begin new business ventures, and even plan long journeys on this day.

Myths Around Akshaya Tritiya
The day also marks the beginning of the "SatyaYug" or the Golden Age - the first of the four Yugas. In the Puranas, the holy Hindu scriptures, there is a story that says that on this day of Akshay Tritiya, Veda Vyasa along with Ganesha started writing the great epic Mahabharata. Ganga Devi or Mother Ganges also descended on earth on this day.
According to another legend, during the time of the Mahabhrata, when the Pandavas were in exile, Lord Krishna, on this day, presented them an 'Akshaya Patra,' a bowl which would never go empty and produce an unlimited supply of food on demand.

The Krishna-Sudama Legend
Perhaps, the most famous of the Akshaya Tritiya stories is the legend of Lord Krishna and Sudama, his poor Brahmin childhood friend. On this day, as the tale goes, Sudama came over to Krishna's palace to request him for some financial help. As a gift for his friend, Sudama had nothing more than a handful of beaten rice or 'poha'. So, he was utterly ashamed to give it to Krishna, but Krishna took the pouch of 'poha' from him and relished having it. Krishna followed the principle of 'Atithi Devo Bhava' or 'the guest is like God' and treated Sudama like a king. His poor friend was so overwhelmed by the warmth and hospitality shown by Krishna, that he could not ask for the financial favor and came home empty handed. Lo and behold! When he reached his place, Sudama's old hut was transformed into a palace! He found his family dressed in royal attire and everything around was new and expensive. Sudama knew that it was a boon from Krishna, who blessed him with more than the wealth he actually intended to ask for. Therefore, Akshaya Tritiya is associated with material gains and wealth acquisition.

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